Wondering if keyword research is still important to skyrocket website traffic? The answer is “Yes” which emphatically suggests a lot. If you don’t look for keyword ideas that people are searching for, you would regret creating pages that may fail to drive traffic. Now, that reminds us of free keyword research tools that set the stage for search engine optimization and search engine marketing.
However, you can’t choose any research tool as not all of them are created equal. A few of them are useful for tackling technical SEO, assist in content optimization, and reveal backlink opportunities. The rest may be more useful for searching keywords that are easy-to-rank and help in searching topic-based keywords.
So, how do you pick the right platform for researching keywords? Here are the best free keyword research tools that are likely to dominate SEO in 2025:
Google Search Console
Google Search Console or GSC as it is popularly called shows the performance of your website for the top 1000 keywords in terms of organic search. However, get a comparison for year-over-year or you may fall prey to plummeting numbers due to seasonality. For instance, traffic starts dipping in December as it is the official holiday seasons. Ideally, you need to compare the keywords between the first ad last six months of the year.
Google Keyword Planner
Google Keyword Planner is one of the most frequently used tools, which is perfect for both experts and beginners. Through this tool, you get close to finding the competition, search for related terms, and the search volume. Data here is drawn from Google, so the information that comes up is also precise. It is particularly useful for extracting related keywords without the seed keyword.
Google Trends
Google Trends analyzes the popularity of keywords through Google search and reveals the search queries and related topics, letting you know which popular terms might be searching. When you determine the popularity of a keyword phrase through this tool, you also come to know is growth percentage from the previous period. The term “breakout” shows 5000% increase of the search term from the previous period.
Soovle
Soovle is a free keyword tool that shows related keywords from various sources. You just have to type the ideas and get suggestions of keywords from search engines like Yahoo, Google, and Bing. Besides, you also get topic suggestions from Wikipedia, Amazon, YouTube, and various other websites.
Moz Keyword Explorer
Moz Keyword Explorer tool lets you search any keyword ad search its difficulty level, monthly volume, and Organic Clickthrough Rate or CTR. You can scroll down further to find out an analysis of the existing results, how to rank for it, and keyword suggestions for similar keywords.
SERP Checker
SERP Checker is one of the free keyword research tools that reveals the top-ranked pages for a majority of keywords and shows useful metrics related to the first three pages. Through this tool, it’s easier to understand the traffic potential for keywords.
Answer the Public
Answer the Public shows the questions that people generally ask related to the entries. It blends keyword research with social listening for detailed insights into the types of conversations that take place around the chosen keywords.
Ubersuggest
Ubersuggest is one of the best free keyword research tools that shows search volume, keyword suggestions, and analysis of competitors along with valuable insights on content ideas. It also offers the domain overview where you can find those keywords for which your competitors are ranking. It is a user-friendly tool for those who need an easy solution or keyword research.
Keyword difficulty checker
Keyword Difficulty Checker helps you figure out how difficult it to get ranked among the top 10.
ChatGPT
ChatGPT is not a keyword research tool in that sense but a chatbot from OpenAI. It comes as useful for finding basic keyword ideas.
Ahrefs Webmaster Tools
Ahrefs Webmaster Tools is a free keyword tool that shows all those keywords that you are ranking for at present. There are several ways to use this tool for research and optimizing keywords for SEO.
Keyword FX
KeywordFX is a free tool and user-friendly. Here, you don’t need to sign up. Just type the keyword and you will come across a list of high-value keywords. It also includes keywords based in the format of questions through which you get a flurry of content ideas.
Google Gemini
Google Gemini is the AI assistant from Google. It shows Google’s search results that are use for answering specific questions. That is what makes it useful for marketers to know what people are looking for when searching for keywords.
The best keyword research tools must provide adequate information on things like keyword difficulty. Furthermore, the tools must be user-friendly and must fit into the SEO processes and let you spot those phrases that the audiences use more often. If you are a beginner in the field of search engine optimization, the free tools can help you acquire the best keyword phrases for you website. Once your website grows and you aim to get to the benchmark position, the paid tools might be of good use.
Carney Technologies Services is one of the most reputable digital marketers offering an array of services to customers. Our SEO experts need no introduction and rely on the best keyword research tools for success. Explore here https://www.carneytechnologies.com/ to gauge out experience and expertise.
FAQ
Why should marketers rely on keyword research tools?
Keyword research tools allows you find the best spot for SEO by helping marketers locate the most relevant keywords for producing content.
Which keyword tool provides the most accurate information?
Google Keyword Planner provides the most accurate information as the data is acquired directly from Google.
Is SEMrush a free tool?
No, it is not a free tool but offers free usage during the trial period with limited data and features.